NASHVILLE, Tenn. — Gibson has announced that its Board of Directors has appointed Cesar Gueikian, formerly the company’s Brand President, as its new President and Interim CEO.
The leadership change, effective immediately, marks the end of James “JC” Curleigh’s four-and-a-half year tenure as the guitar giant’s CEO. Gibson confirmed that Curleigh will also be stepping down as a director, and leaving the company entirely.
“I am honored to take on this important role with a company that means so much to me,” Gueikian said in a statement. “Gibson has shaped sound for the last 130 years, and we now have the opportunity to drive the future of music and touch people’s lives for the next 130 years.
“We have an obligation to continue innovating across instruments, sound and media and to continue inspiring fans and artists of all levels to create music. I look forward to working closely with our experienced senior leadership and team of incredible craftspeople to ensure the long-term success of the business.”
Gueikian first joined the company in October 2018 as its Chief Merchant Officer. He – along with Curleigh and Gibson’s Director of Brand Experience, Mark Agnesi – was part of a new leadership team at the company that emerged following the toppling of its long-tenured former CEO, Henry Juszkiewicz.